Levi Strauss's jeans

ON FEBRUARY 26, 1829, A Jewish boy named Loeb Strauss was born in a cottage in the Bavarian village of Buttenheim… 

As a young man, Loeb changed his name to Levi and wound up in California where he opened a textile company in San Francisco.  One day a gold miner walked into Levi’s shop and assailed the young merchant.  “Look at these,” said the miner, pointing to the pants.  “I bought ’em six months ago, and now they’re full of holes!” 

When Levi asked why, the miner explained, “We work on our knees most of the time.”  

What you need is some really strong material,” replied Levi.  “We have some canvas.  It’s used to make tents.  If we make your trousers out of canvas, I’m sure they won’t get holes.”

A tailor was called, and presently the miner had a set of trousers — and the rest is history.  Soon minors across the West were wearing Levi Strauss’s jeans.  (Stephen Van Dulken) 

THOUGHT: Christians should have the same problem that plagued that miner — pants with worn-out knees — for we ought to do most of our kingdom work on our knees. 

“For this reason I bow my knees to the Father of our Lord Jesus Christ” (Eph. 3:14).  

–Mike Benson

Jean survey: Take this “jean survey” and let others know about your jean preference:

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How often do you purchase one of the following brands or buy from one of the following stores?

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18th Amendment
1921 Jeans
575 Jeans
7 For All Mankind
a.n.a.
Acne Jeans
Aeropostale
AG Jeans
American Eagle
American Rag
Angels
Anlo
Ann Taylor
Antik Denim
Apple Bottoms
Arizona
Baby Phat
Banana Republic
Big Star Jeans
Bill Blass Jeans
Bisou Bisou
BKE
Blank Denim
Blue Cult
Bongo
Buffalo Jeans
Calvin Klein Jeans
Cambio
Candies
Caslon
Chadwick’s
Cheap Monday
Chip and Pepper
Christopher Blue
Citizens of Humanity
CJ by Cookie Johnson
Cruel Girl
Current Elliott
Daisy Fuentes
Dana Buchman
David Kahn
Deener
Del Forte
Diesel
DKNY Jeans
DL1961 Premium Denim
Dylan George
Earnest Sewn
Eddie Bauer
Edun
Express Jeans
Faded Glory
Fidelity Denim
Forenza
Frankie b Jeans
French Dressing
G Star Denim
Gap
Gas Jeans
Generra Jeans
Genetic Denim
Girbaud Jeans
GLO Jeans
Gloria Vanderbilt
Goldsign
Guess
Habitual
House of Dereon
Hudson
INC International Concepts
Indi Custom
Indigo Palms
Iron Army
iT jeans
J Brand
J.Crew
Jag Jeans
James Cured by Seun
JLO by Jennifer Lopez
Joe’s Jeans
Jones Jeans
Jordache
Juicy Couture
Kasil Jeans
L.E.I.
L.L. Bean
La Redoute
Lands’ End
Lauren by Ralph Lauren
Lee
Lei Jeans
Level 99
Levi’s
Liz Claiborne
Long Elegant Legs
Loomstate
Lucky Brand Jeans
Mango
Mavi
Max Studio
MEK Denim
Metro7
Metrostyle
Michael Kors
Miss Me Jeans
Miss Sixty
Mossimo
Mudd Jeans
Nancy Bolen
Nanette Lepore
Newport News
Nicole by Nicole Miller
Not Your Daughters Jeans
Notify
Oakley
Old Navy
Paige Premium Denim
Paper Denim and Cloth
Paris Blues Jeans
People for Peace Jeans
Peoples Liberation Jeans
Pepe Jeans
Personify by Denim & Co
Polo by Ralph Lauren
Proportion of Blu
PRPS
PRVCY Jeans
PZI
Radcliffe Denim
Rag and Bone
Red Engine Jeans
Request Jeans
Rich & Skinny
Riders
Rock and Republic
Rocky Mountain Jeans
Sakura
Silver Jeans
Siwy
Sonoma
Spiegel
St. John Sport
St.John’s Bay
Tag
Taverniti So
Theory
Tommy Hilfiger
True Religion Brand Jeans
Uncharted Territory
Venus
Victoria’s Secret
Vigoss Jeans
William Rast
Womyn
Work Custom Jeans
Wrangler

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